Video

Wants and Needs with Bert and Ernie: Financial Education for Kids

Watch Bert help Ernie learn the difference between wants and needs.

During a trip to the grocery store, Bert helps Ernie learn an important financial education skill by teaching him about the difference between wants and needs. 

Helping children understand the difference between wants (extra things, like special treats) and needs (things that help us stay healthy, like vegetables) is an important concept. Teaching children about wants vs. needs can help during challenging moments (like at the grocery store) and also help prepare them for decision-making later in life!