Two kids watching Ahlan SimSim on tv.

Lessons and Impacts of the Ahlan Simsim TV Program

A study in pre-primary classrooms in Jordan on children’s emotional development.

Download the Report

Download PDF in English

This study was led by Global TIES for Children at New York University

Researchers evaluated the effects of Ahlan Simsim, a Sesame Workshop show that has been viewed by more than 23 million children across the Middle East and North Africa, including 57% of displaced Syrians across Jordan, Lebanon, and Iraq.

This study is one of the first causal impact evaluations of a mass media program designed for countries affected by the Syrian conflict and refugee crisis that focuses on preschoolers’ emotional development. It found positive impacts on: children’s knowledge of the Ahlan Simsim TV show and characters; ability to correctly state a pictured emotion; ability to identify others’ emotions in specific social scenarios; and mentions of breathing strategies as a way to manage strong emotions, an emotion regulation strategy from Ahlan Simsim.

Rosita at a picnic with a family.

We’d Love To Keep You Posted On The Workshop.