Sesame Workshop and WarnerMedia Announce Distribution Partnership Providing Sésamo Content and More for Kids and Families in Latin America
Beloved Children’s Series Sésamo to Premiere on HBO Max in March
Mexico City, MX, and São Paulo, BR, March 24, 2022 – Sesame Workshop, the nonprofit media and educational organization, and WarnerMedia today announced a distribution partnership to bring Sésamo (Plaza Sésamo) content to a new generation of fans across Latin America on new platforms in both Spanish and Brazilian Portuguese. Building on a production and distribution collaboration in the U.S., the expanded partnership will bring the beloved children’s series, as well as specials and more Sésamo-themed programs, to SVOD service HBO Max. Additional series from Sesame Workshop will launch on pay-TV channel Cartoonito later in the year.
Scheduled to begin launching this month on HBO Max:
- Two seasons of Spanish-language Sésamo and two seasons of Portuguese-language Sésamo. Everyone’s favorite monsters are back! Catch Elmo, Abby Cadabby, and Cookie Monster as the team explores the world around them through playful problem-solving.
- And The Not Too Late Show with Elmo, where guests get off the couch and straight into the action. Everyone’s favorite furry red monster Elmo is our lovable host, and he and his trusty sidekick Cookie Monster put playtime front and center with games, songs, and celebrity friends.
This will be followed by two new seasons of Sésamo, both available in Spanish, Brazilian Portuguese, and English.
The partnership also includes two new animated series: Sesame Street Mecha Builders and Bea’s Block, both of which will premiere on the Cartoonito channel. In Sesame Street Mecha Builders, a Sesame Street spin-off, fans will see their beloved friends as CGI-animated “robo superheroes-in-training” who work together to solve silly out-of-this-world problems. In Bea’s Block, bold and curious 5-year-old Bea and her two best block friends go on “Kindness Adventures” to help others in their community. The series spotlights relatable preschool challenges, encouraging children to develop empathy and kindness for others.
“Sésamo is deeply ingrained in the region, starting with our TV content, but now also including consumer products and themed entertainment experiences, as well as significant on-the-ground impact work,” Whit Higgins, Senior Vice President, International Media & Education and Global Distribution, Sesame Workshop. “Our partnership with WarnerMedia will allow us to further expand on our mission to help kids in Latin America grow smarter, stronger, and kinder.”
“As we expand and diversify our preschool offering, we are thrilled to partner up in Latin America with such a key, globally recognized brand in the space. We are positive that our audiences will love the traditional Sésamo series, as well as the new animated series being produced by the company – including Sesame Street Mecha Builders,” said Jessica Bishop, Director of Acquisitions, WarnerMedia Latin America.
“The values of Sésamo are timeless—values like kindness, respect, and inclusion,” said Joaquin Del Rivero, General Manager, Latin America, Sesame Workshop. “That, combined with the Muppets’ unique ability to spark deep, often immediate, personal connections with kids have made Sésamo a family favorite for 50 years in Latin America. We are thrilled to partner with WarnerMedia to bring our best-in-class content, with some of the most beloved characters in the world, to the region.”
Sésamo content is also available on free-to-air broadcaster Azteca in Mexico and on public broadcaster TV Cultura in Brazil.
About WarnerMedia
WarnerMedia is a leading media and entertainment company that creates and distributes premium and popular content from a diverse array of talented storytellers and journalists to global audiences through its consumer brands including: HBO, HBO Max, Warner Bros., TNT, TBS, truTV, CNN, DC Entertainment, New Line, Cartoon Network, Adult Swim, Turner Classic Movies and others, as well as Xandr’s suite of advanced advertising solutions designed to help to improve advertising for brands, publishers, and consumers. WarnerMedia is part of AT&T Inc. (NYSE:T).
About Sesame Workshop
Sesame Workshop is the nonprofit media and educational organization behind Sesame Street, the pioneering television show that has been reaching and teaching children since 1969. Today, Sesame Workshop is an innovative force for change, with a mission to help kids everywhere grow smarter, stronger, and kinder. We’re present in more than 150 countries, serving vulnerable children through a wide range of media, formal education, and philanthropically funded social impact programs, each grounded in rigorous research and tailored to the needs and cultures of the communities we serve. For more information, please visit sesameworkshop.org.
Contact
Beatrice Chow
Beatrice.Chow@sesame.org
